Thursday, February 5, 2015
#Kony2012
I was thinking about times that rhetoric was incredibly successful in popular media, and I instantly thought of Kony 2012. That campaign swept the world in a matter of days, all of because its use of emotional and ethical appeal. More than 100 million people watched! Words can be powerful. The campaign was said to be an incredible success, but the organization was commonly questioned about their finances. Have you guys heard anything about what happened AFTER #Kony2102? What do you think about it? Was it helpful to the cause? Or do you think it took advantage of our emotions and the"invisible children" from Uganda?
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I remember when #Kony2012 was very popular and everyone was advocating for change, but now looking back it just seems to be a fad. It makes me wonder if Kony is still an issue in today's world, and if it is, why aren't people concerned about it anymore?
ReplyDeleteI agree that it did seem to be a fad. But I think most people had the right intentions. There is something being done about the issue by the united states. Kony 2015. http://www.usatoday.com/story/nation/2013/09/12/operation-observant-compass-kony/2804225/
DeleteI would have to agree with both of you! I was definitely into the KONY campaign, and so were many other people I knew. The emotional appeal definitely worked on me! I did find an article stating they had an office in Africa, so something was being done!
DeleteKONY 2012 was an interesting trend. People got worked up over an issue that they didn't know existed before they watched the video. When questioned about why they cared, a lot of people couldn't really say why. They just got caught up in the emotions of the video.
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