How to Write a Blog Post

Since I have had a difficult time coming up with ideas for writing a blog post, I decided to do some research on how to write an effective blog post. Although there are many ways you can go about writing a blog post, here are some tips I found most helpful to aid with writing better posts on our class blog.

 

First, it’s important to grab the reader's attention right away because you don’t want to lose the reader in the first few paragraphs or even sentences of the introduction. In my opinion, the hardest part of writing a paper, blog post, etc. is the introduction but there are a number of ways you can in which you can help get you started. Tell a story or a joke, be empathetic, or grasp the reader with a fascinating fact. Then describe the purpose of the post and how you will address the problem the reader may be having. This gives the reader a reason to keep reading with the hope of improving their work or lives.

In my opinion, the most important part of writing a blog post is understanding your audience. Before you begin writing a blog post, it is important to know who your target audience is. Sometimes your audience is a generalized group of readers, sometimes you know who the audience is composed of, and sometimes you are writing for yourself. Keeping your audience in mind while you write can help you make decisions about what material to include and how to organize your ideas to create an effective blog post.

 

Organizing your content will benefit the reader and the writer. Sometimes, blog posts can contain and overwhelming amount of information. The trick is to organize the information in a way that readers are not intimated by the length. You can separate your writing into sub-sections that to go into more detail. Using sub- headers will also make the content easier to read and less intimidating for the reader. It is important to use headings, and where appropriate bullet points and number lists. Breaking up your writing will give your audience something new to look at which will help keep the reader’s attention.

Lastly, you want to make your posts as easy to read as possible. The more engaging your posts are, the more likely they are to be read and the better your message will be conveyed. Reading online is different from reading a book. When writing a blog posts, you should use short paragraphs because really long paragraphs are harder to read online.

To sum up everything I just talked about; start with a captivating introduction, keep your audience in mind while writing, organize your content, and use short paragraphs. Doing this will help you write an effective blog post.

Here are some sources I used:
http://try.theblogbuilders.com/guide/?gclid=CP_U5_Dc6sMCFQEHaQodXl8ApQ
http://blog.hubspot.com/marketing/how-to-write-blog-post-simple-formula-ht
http://www.dummies.com/how-to/content/writing-a-good-blog.html